Bibliothèque

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Executive Summary I.Introduction............................................................................................................................................ II.Background........................................................................................................................................... III. Pilot Overview....................................................................................................... IV. Data and Measures ............................................................................................................................... V. Analytic Approach.............................................................................................................................. Verifying Random Assignment............................................................................................................ 10 Empirical Model.................................................................................................................................. 11 VI. Pilot Results....................................................................................................................................... 12 Who Applied for and Received the MyAccountCard? ........................................................................ 13 How Do MyAccountCard Features and Card Messaging Influence Card Take-Up and Use? ............ 15 Cost of the MyAccountCard ............................................................................................................ 16 Linked Savings Account .................................................................................................................. 18 Product Messaging—Safety versus Convenience............................................................................ 19 How Do Individual- and Local-Level Characteristics Influence Use of the MyAccountCard? .......... 19 VII. Discussion of Findings...................................................................................................................... 20 VIII. Conclusion...................................................................................................................................... 21 IX. References ......................................................................................................................................... 22 X. Appendix A: Empirical Model and Tables.......................................................................................... 24 XI. Appendix B: Project Costs .................................................................................................................  

An in-depth analysis of investor perspectives and over 2,200 transactions

14/12/2011
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